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Questions we get asked the most...
What sort of industries do you specialize in?
Is this our fatal flaw? Maybe. But we actually consider this to be our favourite parts of who we are. We work with a multitude of industries and don’t have a certain niche that we like to live in. Although we love professional services, non-profits, and small businesses, we love to diversify. We see so many creative ideas across platforms and across industries that we can recreate for our clients. We also consider ourselves professional researchers – because when we work with you, we dive in pretty deep to ensure that we grow in understanding of your business and your industry over time.
Who does what?
We wear many hats. Every business owner and marketing person says that at least once a week, right? Each client of ours has a main account manager, which is one of the 5 of us. From there, we work on your content as a collective. You’ll see Zach when we film videos or take photos. You’ll chat with Carlos in the Trello chat with your content changes and edits. You’ll work with Cassidy or Annette when your website is being built. If you start a podcast, Cassidy is your gal. If you’re getting started with us, you’ve probably already chatted with Taylor. We are a team that works together on all the things.
Do you outsource your content or use AI?
Good question! Our entire team is located in Edmonton. In fact, we all work together in one crazy collaborative office space. So no, we don’t oursource your content. We make it ourselves! In terms of AI, it’s an amazing efficiency tool to have in our tool kit. However, it doesn’t replace the artists on our team. We create all of your content by hand. Like, not sculpted in clay or anything, but you know what we mean.